Created by, and for athletes, our performance socks are designed to be the ultimate canvas for athletic inspiration and expression. We exist to empower a collective of those who persevere without giving up and believe that when you endūr, anything is possible.

Est. 2016 - Victoria, BC, Canada

Created by, and for athletes, our performance socks are designed to be the ultimate canvas for athletic inspiration and expression. We exist to empower a collective of those who persevere without giving up and believe that when you endūr, anything is possible.

Est. 2016 - Victoria, BC, Canada

RIDE

RUN

TRAIN

RECOVER

Designed for your athletic life.

Explore a diverse range of bold performance socks. New arrivals monthly and free nationwide shipping.

PERFORMANCE CREW
Created to perform, designed to inspire. Our performance crew socks are knit with moisture wicking, breathable yarns and packed with technical features. Elevate your athletic lifestyle with a wide selection of bold designs.

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Tropic Like It's Hot
Tropic Like It's Hot
Tropic Like It's Hot
Mist
Mist
Mist
Sly Fox
Sly Fox
Sly Fox
Doodle
Doodle
Doodle
Aloha
Aloha
Aloha
Mystery Pair
Mystery Pair
PERFORMANCE ANKLE
Experience the ultimate performance socks for expression. Developed over three years for athletic lifestyles, trusted by Olympians and athletes worldwide. Designed in Canada to elevate performance, comfort, and style.

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Chillin Ankle
Chillin Ankle
Chillin Ankle
Mist Ankle
Mist Ankle
Mist Ankle
Sly Fox Ankle
Sly Fox Ankle
Sly Fox Ankle
Humming Bird Ankle
Humming Bird Ankle
Humming Bird Ankle
Stealth North Ankle
Stealth North Ankle
Sorbet Ankle
Sorbet Ankle
Sorbet Ankle
GRADUATED COMPRESSION
The perfect balance of performance, recovery and comfort while fusing our proven foot tech with a graduated compression cuff. Designed by athletes and lab tested to optimize performance and recovery with a compression rating of 16.8mmHg.

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Compression Coral
Compression Coral
Compression Coral
Compression Purple
Compression Purple
Compression Purple
Combo Compression
Combo Compression
Combo Compression
Compression Green
Compression Green
Compression Green
Compression Teal
Compression Teal
Compression Teal
Compression Watermelon
Compression Watermelon
Compression Watermelon

HOW WE'RE DIFFERENT

By selling direct we've eliminated the middleman markup and passed along the savings to you. This allows us to innovate our product, maintain exceptional quality, and offer industry leading value. We design our products based on your feedback, and not store buyers. The results is new designs often, and a continually better product.

SOCK SUBSCRIPTION

Limited edition designs and inspirational stories, delivered monthly. 

LIMITED EDITION

Never repeated inspired designs. Monthly drops on the 15th. 

endūr is an athletic lifestyle brand that elevates performance socks by fusing expressive designs with technical features. With their team rooted in cycling, running and training, endūr has emerged an innovative leader in Canada. Headquartered in Victoria, BC, endūr plays an active role in the athletic community by sponsoring athletes and partnering with international athletic events. Aligned with their mission, endūr has developed a culture for those who continually push their goals forward without giving up, branding their slogan: YOU GOT THIS. They believe that anyone who moves with purpose is an athlete, and that winning is about showing up and finishing what’s been started.